One kid.
One idea.
I’m a boy mom and former fashion school student, lucky enough to be raising the coolest kid I’ve ever known. I constantly feel inspired by my son and his whimsical, skater boy vibe. My goal is to create clothing that feels artistic, nostalgic, and reflects the vibrant, beautiful chaos I experience every day through him.
I had the idea of Boyhood Visions when my son was two. He developed his own style young and finding pieces that defined him was never easy. I started taking notes on what fabrics lasted, what sizing and measurements worked best for him, and which graphics/images made him light up. He’s been my little creative assistant every step of the way and I feel so proud to be making clothes boys love.
Cassidy, Founder
Boyhood is but a moment in time. These years will live on far after they are over, so may they be magic. May our boys look back and remember the fun that was had, the adventures they took, and maybe even the outfits they were wearing in the midst of it all.
How we
make it.
Thoughtful clothing starts with paying attention to fabrics, measurements, comfort, graphics and the way boys actually live.
Chosen by hand
A soft, stretchy blend of 67% bamboo-derived fabric, 28% organic cotton, and 5% spandex, chosen for comfort and everyday movement.
Custom Measurements
Custom measurements developed specifically for our brand to ensure a comfortable, over-sized fit.
Photography and Graphic Design
Every print is original artwork made for this collection and printed water-based so it stays soft.
Small runs
We make a little, learn from it, and bring back what boys actually reach for.
Five designs.
Six sizes.
The first edition is small on purpose. Have a look at the collection, or send us a question. We answer every one.